"A household based in North London wants to find an exceptional and skilled educator to guide their youngest child on his early path to growing into an British gentleman."
Looking at this listing, you might readily miss the phrase "initial stages" as simple figurative language.
However, it could be the crucial element of this unusual position posting, as it attempts to hire a teacher for a 12-month-old.
Hundreds of applications have since been received since the anonymous family advertised their request for the highly paid tutor, who needs to be "someone very special".
In recent few weeks, the advert has received notice across the media, with many asking why?
Innovative Idea
The CEO, head and founder of Tutors International, which is helping the family in their hunt, said that in spite of early doubt, he viewed the plan "far sighted", and "advanced".
When he met the family, he mentioned they understood the atypical nature of their demand, and how early in age their son is.
Nevertheless, they explained that they "didn't want to wait any longer" to hire a tutor, as they had waited until their elder sibling was five, and by that age "cultural influence had already become established".
What precisely does the family refer to by "cultural predisposition"?
It's "all-encompassing", Adam answered. "The way you eat, the way you speak".
He explained the firstborn had absorbed "really subtle, non-verbal cues" from the family, and had taken on their cultural norms. The family told him they wished to avoid the same situation to repeat itself with their infant.
The plan: To hire a British tutor, who must speak with RP, to influence the baby from the very start.
Natural Absorption
"A great deal of the learning at the beginning here is somewhat absorbed naturally," explained the CEO.
It's by means of this natural absorption that the family are aiming the child will adopt the British traits they wish to impart.
The consultant explained the tutor needed to be an individual who studied at "the appropriate educational institutions – similar types of schools as the family hope to send their son to".
"The tutor simply needs to be the appropriate candidate, they'll be doing things they aren't even aware they're doing, effortlessly," he added.
Money No Object
The family informed Adam the chosen tutor should preferably also have knowledge of or passion in horse riding, winter sports, creative fields and music so as to inspire the child in a diverse set of hobbies.
More than that though, he said the family hoped the tutor to enrol the child on a range of classes so the child would be "equestrian training and starting an musical instrument by the time they are about three years old".
In the family's view, assisting their son develop into a "UK sophisticate" will lead to accomplishment and create opportunities.
"Taking into account the pros and cons of that, because it's definitely a status symbol," he adds.
Yet, notwithstanding all this instruction in "English culture", could the child adopt alleged cultural influence from the multicultural family he is raised by in any case?
"Absolutely", said the CEO. "The family understand this may not work, but they've just taken the perspective of, 'let's give it a go and we'll proceed as soon as we can', because the price of it is not a concern," he explained.
Impractical
A number of in the education sector who share similar doubts.
Another CEO, chief executive of a tutoring service, who provides individual instructors, commented that "the journey of adopting dual cultures, or indeed, becoming oneself, is something that must be experienced personally, not engineered."
Peter explained that he had emigrated from China to the UK at the period of 7 years old, and had been raised understanding and embodying dual heritages. He progressed to be educated at Cambridge University.
"The idea that one individual can serve as a representation of UK identity, someone who can possibly transfer the characteristics of a UK sophisticate upon a infant child, strikes me as idealistic and impractical," he stated.
"Based on my background, having a quintessentially English tutor from infancy will will not automatically produce the result they hope for.
"I did not have such a figure, and however I have been privileged enough to live many of the experiences they aspire for their son."
He stated: "The fact is, self-identity can not be dictated from the outside influences; it must be chosen, and it must be internally driven."
Acquiring Englishness
Certainly, English culture is something the expert believes can be taught – and commercialized.
"I believe the situation that the global community views us in this respect is something that we should be cherishing|valuing|appreciating